Boeing's decision to build 80% of its wing flap motors in-house is an example of which strategy? A. Unrelated diversification B. Forward integration C. Product development D. Backward integration E. Market penetration

A backward integration strategy is a type of vertical integration where a company starts producing materials or components previously purchased from vendors. E.g. Boeing purchases its wing flap motors from a vendor, but if it decides to produce them themselves it will carry out a backward integration (upstream).

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​Boeing's decision to build​ 80% of its wing flap motors​ in-house is an example of which​ strategy? A. Unrelated diversification B. Forward integration C. Product development D. Backward integration E. Market penetration

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Boeing's decision to build 80% of its wing flap motors in-house is an example of which strategy? A. Unrelated diversification B. Forward integration C. Product development D. Backward integration E. Market penetration