Numi's product line in terms of the four p's of marketing, Product: A tea that is organic and has health advantages.
To successfully market a good or service, the four Ps are the main factors that must be carefully thought out and put into practice. Product, price, location, and promotion are the four.
The marketing mix, also known as the four Ps, is frequently used. They cover a variety of elements that are taken into account when marketing a product, such as what consumers want, how the good or service satisfies or falls short of those needs, how the good or service is viewed in society, how it differentiates itself from the competition, and how the business that makes it engages with its clients.
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